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Pacific Coast Hospitality

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New Norms in Hospitality Hiring

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The hospitality industry, known for its vibrant spaces and travel adventures, underwent a significant shift due to the global pandemic. During this transformative period, HR departments played a pivotal role in adapting to the changing landscape. Traditional hiring methods changed, embracing virtual evaluations and technology for assessing candidates. Beyond skills, adaptability and resilience became key factors. There was also a heightened focus on diversity and inclusion initiatives.  Reshaping the workforce has become crucial, leading to a reevaluation of HR approaches.

Shifting Job Functions and Skills

The pandemic accelerated the evolution of job roles within the hospitality sector. Cross-training became pivotal, allowing employees to diversify their skill sets, making them versatile in handling various tasks and enhancing operational flexibility. Roles like hygiene managers, health ambassadors, and digital concierges emerged, catering to the heightened focus on cleanliness, health, and technology integration.

Remote Work Opportunities

While hospitality traditionally thrived on in-person interactions, the pandemic ushered in the acceptance of remote work in certain operational facets. Administrative roles, marketing, and even some aspects of guest services found a new realm in remote work, offering flexibility and cost-saving opportunities for both employees and employers.

Health and Safety Precautions

Health and safety took center stage, leading to the implementation of rigorous protocols. HR departments spearheaded comprehensive training programs ensuring staff compliance with sanitation measures, health screenings, and upholding stringent safety standards. Additionally, employee well-being programs and mental health support mechanisms gained prominence, acknowledging the toll of the crisis on individuals.

Redefining Guest Interactions

Adaptation didn’t stop at internal operations; it extended to guest experiences. Hospitality businesses pivoted towards contactless services, mobile check-ins, and augmented reality tours. HR departments played a crucial role in training employees to deliver personalized, yet socially distanced, guest experiences, striking a delicate balance between warmth and safety.

The hospitality industry’s post-pandemic phase saw fundamental shifts in HR practices. Agility, empathy, and adaptability became central themes. The lessons learned during this period will shape HR strategies, ensuring a more resilient and inclusive workforce.  As the industry embraces changes and moves towards recovery, these evolving HR practices promise to redefine hospitality in the new normal, offering a more dynamic and sustainable future.

Hiring a Restaurant Manager: Keys for Success

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A successful restaurant hinges not only on its delectable cuisine but also on the leadership steering its operations. A competent restaurant manager is the linchpin in orchestrating a positive dining experience and boosting profitability. So, how do you find the right person to entrust this pivotal role to?  By focusing on a candidate’s skills, attitude, leadership abilities, and alignment with your restaurant’s culture, you can find a manager who not only sustains but elevates your business. Embrace the process, trust your instincts, and choose someone who embodies the essence of exceptional hospitality and managerial finesse.  Check out these nine invaluable tips to guide your hiring process.



  1. Define Your Expectations Clearly

Outline the specific responsibilities, skills, and qualities you seek in a manager. Consider their expertise in handling finances, staff management, customer service, and understanding of the culinary industry. The goal is to find out if they are capable of fostering a vibrant dining atmosphere while maintaining operational efficiency.

 

  1. Experience Matters, But Attitude Counts More

While experience is crucial, attitude and adaptability are paramount. Look for a candidate who not only boasts experience but also demonstrates a passion for the industry and a willingness to learn and adapt to your restaurant’s unique ethos.

 

  1. Cultural Fit and Leadership Skills

A successful restaurant manager should align with your restaurant’s culture and embody leadership qualities. Assess their ability to motivate and lead a team, handle pressure gracefully, and communicate effectively. A manager who can inspire and guide their staff positively contributes significantly to a restaurant’s success.

 

  1. Test Their Problem-Solving Skills

Restaurant management is rife with challenges. Present scenarios or case studies during the interview to gauge their problem-solving abilities. Ask questions such as: How do you handle conflicts among staff? How would you address declining customer satisfaction? Their approach to these hypothetical situations can reveal their managerial prowess.

 

  1. Assess Customer Service Orientation

The heart of any successful restaurant lies in exceptional customer service. A skilled manager should prioritize customer satisfaction and possess a keen understanding of guest needs. Evaluate their track record in ensuring a seamless and delightful dining experience for patrons.

 

  1. Financial Decisions

An effective manager should be financially astute. They should be proficient in cost control, budgeting, inventory management, and identifying opportunities to enhance profitability without compromising quality.

 

  1. References and Background Checks

Don’t underestimate the importance of references and background checks. Speak with previous employers or colleagues to gain insights into the candidate’s work ethic, performance, and compatibility in a team environment.

 

  1. Trial Period or Project

Consider a trial period or a project-based assignment before finalizing the hiring decision. This allows you to observe their skills in action within your restaurant’s setting and assess their compatibility with the team.

 

  1. Stay Open to Innovation

A prospective manager who brings fresh perspectives and innovative ideas to the table can breathe new life into your establishment. Look for candidates who demonstrate a willingness to innovate while respecting the restaurant’s core values.

Navigating the Post-Pandemic Hospitality Job Market: Opportunities and Challenges

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The hospitality industry has always been a vibrant and dynamic sector, providing numerous job opportunities and contributing significantly to the global economy. However, the COVID-19 pandemic brought unprecedented challenges, causing widespread disruptions and reshaping the landscape of the hospitality job market.  The industry’s resilience and ability to innovate will ultimately determine its path to a brighter future.  Moving forward from the pandemic, it’s crucial for both job seekers and employers to understand the opportunities and challenges that lie ahead.  By navigating these opportunities and challenges thoughtfully, the hospitality industry can emerge stronger, more vibrant, and better equipped to meet the needs of a new era.

Current Opportunities for Job Seekers

1. Pent-Up Demand: With people eager to travel, dine out, and experience new adventures, there is a surge in demand for hospitality services. As travel restrictions ease, hotels and restaurants are experiencing an uptick in bookings, driving the need for staff across various roles.

2. Innovative Roles: The pandemic has accelerated the adoption of technology in the hospitality industry. Job seekers with skills in digital marketing, data analysis, and online customer service will find themselves in high demand as businesses look to enhance their online presence and provide contactless services.

3. Flexible Work Options: The shift towards remote work during the pandemic has shown the industry that certain roles can be performed off-site successfully. Job seekers may find opportunities for flexible work arrangements, especially in roles related to marketing, sales, and administrative tasks.

4. Health and Safety Specialists: The importance of maintaining strict health and safety standards has become paramount. Job seekers with expertise in health and safety protocols and pandemic preparedness will be highly sought after by employers seeking to reassure guests and ensure compliance with regulations.

Challenges for Job Seekers

1. Competition: With many laid-off employees returning to the job market, competition for positions may be fierce. Job seekers need to stand out by showcasing their adaptability, flexibility, and commitment to delivering exceptional customer experiences.

2. Skill Shift: The pandemic has reshaped the industry, leading to the emergence of new roles and skill demands. Job seekers who wish to stay relevant may need to upskill or reskill to meet the changing requirements of the sector.

3. Emotional Well-being: Working in the hospitality industry can be demanding, and the pandemic has added a layer of stress and uncertainty. Job seekers must be prepared to manage the emotional challenges associated with working in a rapidly changing environment.

Current Challenges for Employers

1. Staffing Shortages: As the industry rebounds, employers may struggle to find skilled workers to fill vacant positions. It will be essential to attract and retain top talent through competitive compensation packages, professional development opportunities, and a positive work culture.

2. Health and Safety Compliance: Maintaining health and safety protocols while delivering a seamless guest experience is a delicate balancing act. Employers must invest in training and resources to ensure staff are well-equipped to handle the challenges of the post-pandemic world.

3. Digital Transformation: Embracing digital technology is crucial for staying competitive in the evolving hospitality landscape. Employers must invest in digital tools and platforms that enhance customer experiences and streamline operations.

Evolving Roles and Skills in Demand

The pandemic has accelerated the need for certain roles and skills within the hospitality industry. Job seekers need to adapt and acquire new skills.  Some of the evolving roles include:

1. Digital Marketing Specialists: As businesses pivot towards online marketing, professionals who can craft effective digital campaigns and leverage social media platforms to attract guests are in high demand.

2. Data Analysts: Data-driven decision-making is becoming increasingly vital in the hospitality sector. Data analysts can help businesses gain insights into customer preferences, optimize pricing, and improve operational efficiency.

3. Customer Experience Managers: Providing exceptional customer experiences will be a differentiating factor for businesses. Customer experience managers are responsible for ensuring guests have memorable stays and positive interactions with the brand.

4. Remote Event Coordinators: Virtual events gained popularity during the pandemic, and businesses now see the potential for hybrid or fully remote events in the future. Remote event coordinators play a crucial role in organizing and executing these gatherings.

Job: Private Club F&B Manager, San Francisco

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Hello, we’re Pacific Coast Hospitality and we’re looking for a sharp and seasoned Private Club F&B Manager for this renowned Country Club on the Peninsula. 

Golden Gate Bridge Marin Overlook. Photo by Joshua Sukoff on Unsplash

Market

San Francisco, CA

Job Description

Pacific Coast Hospitality is looking for a sharp seasoned Private Club F&B Manager for this renowned Country Club on the Peninsula. This award-winning Club and Team is passionate about genuine hospitality and delivering the best guest-member experiences. You will work with and be supported by the stability of consistent top-notch leadership.

Requirements

The ideal candidate will have the following:

  • Minimum 2 years experience in upscale fine dining or private club as F&B manager
  • Professional team builder that values every team member
  • Be THE guest advocate in the building
  • Create and sustain a culture of hospitality and kindness
  • Ability to find, train, teach, and retain top FOH talent
  • Be an expert at systems and know your numbers
  • Be fluent in scheduling, POS systems, payroll, inventory
  • Event experience and large party experience are great!

Salary Range & Benefits

  • Industry competitive compensation package: $80k – $ 90k
  • Generous benefits and vacation plan
  • Annual performance and salary review
  • Balanced lifestyle for real, not just talked about

Job Category

F&B Manager

Job Type

Full Time

If any of these positions seem like you – please click on the button below to submit your resume and cover letter.   We will contact you via telephone or email for an initial interview. For immediate response, text us.

Submit Your Resume
Text Us*
  1. Top qualified applicants will be contacted within 24 hours.
  2. Your resume is 100% confidential. We do not contact any references or employer without your permission.
  3. Check out our website at www.pacificcoasthospitality.com
  4. For IMMEDIATE response Text us at 415-794-7501

*Message and data rates may apply

“We’re Pacific Coast Hospitality…we recruit the best, most qualified leadership talent for top hospitality organizations across the western U.S. and British Columbia.“

Golden Gate Bridge, Marin Overlook. Photo by Joshua Sukoff on Unsplash

Job: General Manager/Chef, LA/Napa Valley

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Hello, we’re Pacific Coast Hospitality and we’re looking for a sharp seasoned General Manager and Chef for this Chef owned and operated, farm-to-table icon. 

Napa Valley photo by Bel R on Unsplash

Market

San Francisco, CA

Job Description

Pacific Coast Hospitality is looking for a sharp seasoned General Manager and Chef for this Chef owned and operated, farm-to-table icon in the Los Angeles Area. This restaurant is established and expanding to Wine Country in early 2024. This hot spot is highly successful with exceptional leadership, a well-developed work/life balance culture, and growing FAST! This opportunity comes with responsibility and autonomy, your expertise and experience will be valued and appreciated from Day One. Train in Los Angeles and relocate to Napa Valley at the end of the year.

This award-winning restaurant is passionate about genuine hospitality and delivering scratch-made meals from fresh, local, and seasonal ingredients. Great food, great service, and FUN define what has made this multi-unit, multi-concept group successful. That, and the stability of consistent top-notch leadership.

Requirements

The ideal candidate will have the following:

  • 5 years experience in upscale fine dining as general manager or chef
  • Professional team builder that values every team member
  • Be THE guest advocate in the building
  • Create and sustain a culture of hospitality and kindness
  • Ability to find, train, teach, and retain top FOH & BOH talent
  • Passionate about collaborating and building the business with the chef/owner
  • Be an expert at systems and know your numbers
  • Be fluent in scheduling, POS systems, payroll, inventory
  • Have some media and PR expertise & ideas
  • Event experience and large party experience are great!

Salary Range & Benefits

  • Compensation package: $100k – $ 150k
  • Generous benefits and vacation plan
  • Annual performance and salary review
  • Balanced lifestyle for real, not just talked about
  • Entrepreneurial environment- yes, we have systems, but we need thinking leaders that don’t want their hands held

Job Category

General Manager/Chef

Job Type

Full Time

If any of these positions seem like you – please click on the button below to submit your resume and cover letter.   We will contact you via telephone or email for an initial interview. For immediate response, text us.

Submit Your Resume
Text Us*
  1. Top qualified applicants will be contacted within 24 hours.
  2. Your resume is 100% confidential. We do not contact any references or employer without your permission.
  3. Check out our website at www.pacificcoasthospitality.com
  4. For IMMEDIATE response Text us at 415-794-7501

*Message and data rates may apply

“We’re Pacific Coast Hospitality…we recruit the best, most qualified leadership talent for top hospitality organizations across the western U.S. and British Columbia.“

Photo of Napa Valley. Photo by Bel R on Unsplash

Job: Sous Chef, Bend, OR

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Hello, we’re Pacific Coast Hospitality and we have an outstanding Sous Chef opportunity in Bend, Oregon.

Downtown Bend Oregon

Market

Bend, OR

Job Description

Live and work in one of the Pacific Northwest’s most unique and desirable locations, we have an outstanding Sous Chef opportunity in Bend, Oregon. Competitive salary, benefits, busy work environment, and opportunity for career growth, are all part of the package with this Family owned company. Work, live, and thrive 20 minutes from world class snowboarding, skiing, hiking, river rafting, world class golf, and more craft beer than you know what to do with!

We are searching for a driven and talented Sous Chef with experience in high-quality high-volume kitchens. The ideal candidate will be able an expert at every station on the line, and an accomplished well-mannered expeditor, YOU will be the trainer for every line cook that joins our team. We take great pride in the development of our management team.

Requirements

The ideal candidate will have the following:

  • Two or more years high volume full-service restaurant cooking
  • Skilled and experienced in American cuisine
  • Ability to supervise and ensure the smooth operation of the kitchen and dish room
  • Experience assigning kitchen stations to the kitchen team at the start of the shift
  • Ability to oversee training, cross-training, interviewing, and scheduling of team
  • Confident assuming ALL duties of the Chef in the Chef’s absence
  • Strong kitchen organizational skills
  • Skilled communicator that leads by example
  • Honesty, integrity and guest advocate mindset

Salary Range & Benefits

  • Salary Package – $60k – $75k
  • Great benefits (medical, 410k, PTO, vacation)
  • Annual performance / salary review
  • Growth opportunity within the company

Job Category

Sous Chef

Job Type

Full Time

If any of these positions seem like you – please click on the button below to submit your resume and cover letter.   We will contact you via telephone or email for an initial interview. For immediate response, text us.

Submit Your Resume
Text Us*
  1. Top qualified applicants will be contacted within 24 hours.
  2. Your resume is 100% confidential. We do not contact any references or employer without your permission.
  3. Check out our website at www.pacificcoasthospitality.com
  4. For IMMEDIATE response Text us at 415-794-7501

*Message and data rates may apply

“We’re Pacific Coast Hospitality…we recruit the best, most qualified leadership talent for top hospitality organizations across the western U.S. and British Columbia.“

Photo of downtown Bend, OR.

Job: Director of Marketing, Denver, CO

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Hello, we’re Pacific Coast Hospitality and we’re looking for a sharp seasoned Director of Marketing for this privately owned, locally operated, full-service multi-unit restaurant group.

Denver, Colorado skyline by Sheila Sund on Flickr.

Market

Denver, CO

Job Description

Pacific Coast Hospitality is looking for a sharp seasoned Director of Marketing for this privately owned, locally operated, full-service multi-unit restaurant group.  Our client is an established company; highly successful, disciplined, with exceptional leadership, a well-developed work/life balance culture and growing FAST!  This opportunity comes with responsibility and autonomy, your expertise and experience will be valued and appreciated from Day One.  

This award-winning restaurant group is passionate about genuine hospitality and delivering scratch-made meals from fresh, local, and seasonal ingredients.  Great food, great service, and fun define what has made this multi-unit, multi-concept group successful.  That, and the stability of consistent top-notch leadership at every level of the organization.  

“The answer is YES!  What is the question?” is the one and only service philosophy in this company.

Requirements

The ideal candidate will have the following:

  • Minimum 2 years’ experience in upscale and casual dining as director or similar leadership role
  • Experience with multiple projects and tight timelines
  • Tactical marketing executions for each brand
  • Corporate marketing
  • Communications
  • Digital advertising
  • Website
  • Online profiles
  • Email management
  • Public relations
  • Social media
  • Local restaurant marketing
  • Menus & POS materials
  • Event marketing

Salary Range & Benefits

  • Industry competitive compensation package: $110k – $ 140k (starting, based on experience level)
  • Obtainable performance bonus program
  • Generous benefits and vacation plan
  • Annual performance and salary review
  • Balanced lifestyle – for real, not just talked about
  • Entrepreneurial environment- yes, we have systems, but we need thinking leaders that don’t want their hands held

Job Category

Marketing Director — Hospitality

Job Type

Full Time

If any of these positions seem like you – please click on the button below to submit your resume and cover letter.   We will contact you via telephone or email for an initial interview. For immediate response, text us.

Submit Your Resume
Text Us*
  1. Top qualified applicants will be contacted within 24 hours.
  2. Your resume is 100% confidential. We do not contact any references or employer without your permission.
  3. Check out our website at www.pacificcoasthospitality.com
  4. For IMMEDIATE response Text us at 415-794-7501

*Message and data rates may apply

“We’re Pacific Coast Hospitality…we recruit the best, most qualified leadership talent for top hospitality organizations across the western U.S. and British Columbia.“

Denver skyline, “Good morning, Denver”. Photo by Sheila Sund on Flickr. Creative Commons License 2.0. No changes were made to the original photo.

3 Reasons to Adopt Workforce Technology

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Staffing shortages are placing a tremendous burden on managers and employees.  And are impacting the customer experience.  Many restaurant employees are tossing in the towel because they are overworked and under supported.  Recruiting and retaining workers continues to be a struggle.  To overcome these challenges, restaurant owners and managers must adopt a centralized, user-friendly workforce technology.  Implementing technology driven employee experiences offer benefits like employee retention and improved customer service. 

Here are our top 3 reasons to invest in workforce technology.

  1. Close Gaps in Employee Experience

Prioritizing the Employee Experience has never been more important.  As staffing shortages continue to rise nationwide, retention of frontline workers is crucial.  Adopting a technology-driven, user-friendly employee experience can provide the support and empowerment your workers are seeking.  Consider using or upgrading your internal technology to fill operational gaps.  Take time to examine how technology could aid communication, employee training, and upward mobility.  Start with something as simple as posting menu information and announcements.  Using internal technology here allows employees to stay up to date without checking a bulletin board as they fly in or out the door.  Employees can check the announcements as they commute to work or learn about new items before their next shift.  This will equip your employees to do their job and remain present when helping customers.  

  1. Streamline Operations

Manual reporting is tedious, time consuming and out of date.  Not to mention prone to errors.  When you are short-staffed, having areas that are digitized and automated can increase employee productivity and can take the burden off you and your managerial staff.  HR tasks such as scheduling and finding people to fill last-minute shifts can be fulfilled by an automated system leaving you time to support employees and tend to customer needs.  Investing in an all-in-one virtual workspace not only increases efficiency, but creates a transparent work culture, houses online training modules, and offers essential task management.  The goal of operational efficiencies is to make frontline worker’s jobs easier.  Having access to a strong workforce technology allows your employees to do more with less.

  1. Improve Customer Experience

When the employee experience suffers, the customer experience suffers as well.  Customer loyalty is a huge factor in long-term growth of your business.  It all centers around training and support of your employees.  Stressed employees are slower to complete tasks, and quicker to ignore customers.  Whereas, supported staff tend to be efficient at tasks and offer quality customer service.  When you have negative customer experiences, you receive bad reviews which jeopardizes your long-term success.  Investing in technology that can better train and support your staff trickles down and improves the customer experience.